Frequently asked questions.

No. A Demeter assistant is designed to support real operational workflows, not simply answer basic questions. It can qualify enquiries, guide customers through structured journeys, capture details, support bookings, route conversations and escalate anything that needs human attention.

Demeter is best suited to businesses where enquiries matter commercially. This includes estate and lettings agencies, hospitality groups, clinics, concierge-led businesses and service businesses that rely on fast response, strong follow-up and consistent customer handling.

Each assistant is configured around the client’s use case. Common tasks include answering FAQs, recommending relevant options, collecting customer details, qualifying leads, supporting appointments or viewings, and passing more complex enquiries to the right person.

No. The assistant is there to support your team, not replace it. It handles repetitive front-end conversations so your staff can focus on judgement, relationship management, follow-up and closing opportunities.

Yes. The assistant can be configured around your tone of voice, services, FAQs, lead capture requirements, escalation rules, booking process, reporting preferences and, where relevant, your property or service data.

Not necessarily. Demeter is designed to work with the systems you already use where possible. Lead and enquiry data can be routed into your CRM, inbox, spreadsheet, calendar or internal workflow depending on the agreed setup.

Yes. Many businesses already pay to generate leads, traffic or enquiries, but lose value because response times are slow, follow-up is inconsistent or enquiries are not properly qualified. A Demeter assistant helps you capture and convert more of the demand you are already creating before simply increasing spend.

Timelines depend on the complexity of the assistant, the quality of the source material and whether integrations are required. A focused first deployment or pilot can often be delivered much faster than a traditional software project, then refined using real customer interactions.

The client remains the owner and controller of its customer data. Demeter configures and operates the assistant in line with the agreed scope, data handling arrangements and contractual documentation.

Yes. Demeter provides post-launch support and refinement in line with the agreed scope. This may include knowledge updates, prompt refinements, workflow adjustments, bug fixes and optimisation based on real usage.

Most projects include an initial setup fee and an ongoing monthly service fee for the live assistant, maintenance and agreed support. Pricing depends on the assistant’s complexity, integrations, reporting requirements and support scope. Where appropriate, a pilot can be agreed before moving into a longer-term service arrangement.